Entrepreneurship is living a few years of your life like most people won’t so that you can spend the rest of your life like most people can’t.
But you wonder…where can I get the help and support that I need? Entrepreneurial Community Edmonton #ECYEG is for you!
Entrepreneurial Community Edmonton is a set of workshops which aims to help business owners/managers gain an understanding of various business topics to help them make better decisions and manage their business in a more effective manner.
Date: November 16, 2016
Session: Social Media for Business
You keep hearing about social media but you are nervous to get involved. You have a marketing strategy but is it being applied to social media? What is the difference between Facebook, Twitter, Instagram and Snapchat?
Workshop Goal: At the end of this workshop, you will have a better understanding of the different social media platforms, strategies, storytelling, budget, and more.
Pamela - has more than 15 years of international public relations and communications experience across tech, e-commerce, automotive, broadcasting and not-for-profit industries, with a strong focus on helping multinational corporations communicate in and from Asia. She also has a deep understanding of social media and its role in strategic corporate communications. Pamela aims to get more local organizations working across borders, nationally and internationally.
Pamela most recently worked with Alibaba Group in Hong Kong and Kia Motors Corporation in South Korea, initiating their social media and corporate communications strategies in Asia-Pacific and Latin America.
She also helped multinational firms with their market entry strategies at local PR agency
News Communications in Seoul. Prior to moving to Asia, Pamela created and implemented
the national communications structure for the National Broadcast Reading Service Inc.
(now known as AMI) from their Toronto headquarters, and worked in-house with Kellogg Canada Inc.
on their consumer affairs team.
Pamela holds an Executive MBA from Aalto University (Helsinki, Finland), a Public Relations Certificate from Ryerson University (Toronto, Canada) and a Bachelor of Arts from the University of Alberta (Edmonton, Canada).
She has lived in four countries and six cities in Canada, France, South Korea and Hong Kong
(SAR, China). She speaks French, Spanish and English fluently, and dabbles in Korean, Mandarin, Cantonese, Tagalog, Italian and Portuguese. She is also an avid traveller and scuba diver.